Corporate Colombia already know to develop basic app promotion for mobile devices and generic applications. “However, there is an untapped market and still lack technical expertise in mobile gaming sector,” explains Juan Carlos Marino, Director of Course Development of Mobile Games.
According to figures from the university, the development of mobile applications leaves the country to 40 million dollars a year or play for fun. It is not a low figure compared to other countries in the region.
Still, there needs to be more momentum, so that developers start looking for mobile solutions to the entertainment. In the Colombian market there is much room to develop entertaining applications that point to the education sector, the health sector, ‘apps’ that will point to the marketing industry and advertising.
Domestic firms and entrepreneurs in the industry supported the Ministry of Information Technologies and Communications, which through its Plan Vive Digital, Apps.co have developed an initiative designed to promote and enhance the development of applications mobile, software and content.
From the academy, the Colombian School of Engineering Julio Garavito has developed content and diploma courses in which they market trends and industry in mind.
Courses cover topics specific design of mobile development in Android, (system faster growth worldwide taking 50 percent of the smartphone market) and the marketing of different methods of receiving income games.